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CONSUMER RESEARCH

  

ISPA 2008 Global Consumer Study

Free download for ISPA members

$800 USD nonmembers

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The first of its kind, this quantitative study explores global spa-goer and non-spa-goer consumers around the world. Reasons why consumers spa and why they don't spa, amount consumers spend while at a spa, their perception of spas, customer service attitudes, treatment preferences and more are revealed.  Countries surveyed include: Austria, Australia, Canada, China, France, Germany, India, Italy, Japan, Russia, Singapore, Spain, Thailand, United Kingdom, and the United States. PowerPoint presentation.

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ISPA 2006 Consumer Report

Free download for ISPA members

$500 USD nonmembers

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ISPA's qualitative study of both spa-goers and non-spa-goers. This research answers the "how" and "why" questions of spa-going, as well as identifies emerging trends. Additional information is included regarding lifestyles, perceptions, purchasing behavior and more. The non-spa-goer research reveals consumer lifestyles and underlying barriers to spa involvement. (Look inside)

 

ISPA 2006 Spa-goer Study

Free download for ISPA members

$500 USD nonmembers

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This study identifies the spa-going consumer and thier behaviors such as services obtained and frequency of spa use. The who, what, when, where, why and how are covered with statistical information on their characteristics, lifestyles, behaviors, values and spa experience. (Look inside)

 

ISPA 2004 Consumer Trends Report

Free download for ISPA members

$400 USD nonmembers 

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Who wouldn't want to better understand their clients? This in-depth report of significant consumer trends in the spa industry shows how changing lifestyles are driving the industry. It will provide you with valuable information that will help you prepare your business for the future by identifying significant trends. (Look inside) 

 

 

ISPA 2003 United States Spa-goer Study

Free download for ISPA members

$400 USD for nonmembers

Conducted by NFO Plog Research, this study is an inclusive demographic examination of spa users in the United States. The study looks at the profile and habits of spa users at day spas, resort/hotel spas and destination spas. It addresses key questions such as: when and why people are going to spas, frequency, services rendered, payment and which products are purchased during the visit. Call 1.859.226.4326 for order information.

ISPA 2003 United Kingdom Spa-goer Study

Free download for ISPA members

$400 USD for nonmembers

Conducted by NFO Plog Research, this study provides a general overview of the 2003 Spa-goer Study for the United Kingdom. Shaped by select questions from the ISPA U.S. Spa-goer Study, this study outlines the characteristics of spa-goers in the UK. Call 1.859.226.4326 for order information. 

ISPA 2003 Canada Spa-goer Study

Free download for ISPA members

$400 USD for nonmembers

Conducted by NFO Plog Research, this study provides a general overview of the 2003 Spa-goer Study for Canada. Shaped by select questions from the ISPA U.S. Spa-goer Study, this study outlines the characteristics of spa-goers in Canada. Call 1.859.226.4326 for order information.

ISPA 2003 Japan Spa-goer Study

Free download for ISPA members

$400 USD for nonmembers

Conducted by NFO Plog Research, this study provides a general overview of the 2003 Spa-goer Study for Japan. Shaped by select questions from the ISPA U.S. Spa-goer Study, this study outlines the characteristics of spa-goers in Japan. Call 1.859.226.4326 for order information.

ISPA 2001 Spa User Studies

Day Spa
Destination Spa
Hotel/Resort Spa
Spa User Studies Observations

Free download for ISPA members

$400 USD for nonmembers (per study)

A comprehensive demographic study of spa-goer in the United States, this research is divided into three parts: The Day Spa User Study, Destination Spa User Study and Resort/Hotel Spa User Study. Each study highlights spa-usage habits, spa-user profiles and spa treatment/activities usage. Call 1.859.226.4326 for order information.


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Pulse

The magazine for the spa professional
Pulse advances the business of spa by informing spa industry professionals of the latest trends and practices and promoting the wellness aspects of spa.

International SPA Association
2365 Harrodsburg Road, Suite A325 Lexington, KY 40504
Phone: 1.859.226.4326 Toll Free: 1.888.651.ISPA (4772)
Fax: 1.859.226.4445 Email: ispa@ispastaff.com